Enchantment

performance, 2013
with Dylan Wahl

A sale of priced pennies as art artifacts. In 2013, we advertised an “art sale” to take place at the opening of the Neue Haus exhibit in Detroit.

We priced each penny at 99 cents using a price gun. Since most buyers payed with 1 dollar bills, they got another penny back as change. Thus they get 2 pennies for a dollar, but only one has been enchanted by the act of pricing; its use-value is multiplied 99 times, complicating the distinction between price and value.

We priced each penny at 99 cents using a price gun. Since most buyers payed with 1 dollar bills, they got another penny back as change. Thus they get 2 pennies for a dollar, but only one has been enchanted by the act of pricing; its use-value is multiplied 99 times, complicating the distinction between price and value.

ART SALE.jpg

Photos by Taylor Kamen Beardsall.
Special thanks to Augusta Rose!

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